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How Digitizing Logo for Embroidery Works

The feature that gives a business its own identity is its logo. A logo is the trademark of any business that makes it stand out from the crowd! As a business grows, its logo evolves into a cultural icon rather than an ordinary logo for example Nike’s ‘swoosh’ and Apple’s ‘bitten apple.’ One way to etch a business’s logo into people’s minds is to have them visually accessible for example on clothes, embroidered with the help of logo digitizing.

Embroidery File Types by Machine:

There are certain file types that a machine can read in order to digitize a logo. Such file types include:
• .dst: This is the file format used for Tajima Commercial Embroidery Machines
• .exp: This is the file format used for Melco Commercial Embroidery Machines
• .jef: This is the file format used for Janome Commercial Embroidery Machines
• .kwk: This is the file format used for Brother Commercial Embroidery Machines
• .dsb: This is the file format used for Barudan Commercial Embroidery Machines
• .tap; This is the file format used for Happy Commercial Embroidery Machines

How to digitize your logo:

Now the question arises, how do you digitize a logo? The logo digitizing process is very similar to any other digitizing process. You convert the image of a logo into specific commands which enables the embroidery machine to read and interpret them in a specific, streamlined and automated fashion. The digitized logo can be created in the form of appliques which can be embroidered on a certain fabric, and attached to any other fabric later on. On the other hand, the logo can also be done as a 3D or puff design. This helps highlight certain elements within the design. Digitizing a logo helps you capture and enhance the minute details within the logo by using specific stitches for example running or walking stitches.

The Benefit of Digitizing Logo

You might be thinking why I should digitize my logo? Although digitizing your company’s logo may seem unnecessary to you, it does have certain advantages. An embroidered shirt with one’s digitized logo is essentially like a walking billboard. Instead of making your employees wear plain and boring button-down shirts, think of the impact it would have if they walk around with your digitized logo either embroidered on the back, or on the front of their shirts. It really makes a statement! A digitized logo really makes a difference when you’re trying to promote your business. Imagine walking into a supermarket and a plainly dressed employee hands you their company’s flyer. You wouldn’t know what they are representing unless they start talking about it. On the other hand, an employee wearing their brand’s logo would be more explanatory, and eye-catching too!

Read More Click Here: https://www.geniusdigitizing.com/logo-digitizing.html

A brand’s logo is its heart and soul. Without it, you wouldn’t recognize a company’s products! Therefore, it is extremely necessary to take the extra step to create a solid embroidery strategy. The benefits of logo digitizing are innumerable, especially when it comes to advertising and promoting your business!

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